Ep. 279: The First Ever Certified B Corp
Update: 2024-05-01
Description
Bret Keisling is joined by Brian Taussig-Lux, retired CEO of UnTours, which holds the distinction of being the first company to become a Certified B Corp, which means a business that meets high standards of verified performance, accountability, and transparency on factors from employee benefits and charitable giving to supply chain practices and input materials.
Brian shares UnTours fascinating story, from its unique origins to its innovative business model centered on social and environmental responsibility. Founded by Hal Taussig in the 1970s, UnTours has never been employee owned, but very much shares the same vibe as successful EO businesses. Brian also describes the evolution of B Corp certification, the impact of Benefit Corporations on business practices, and the interconnectedness between employee ownership and Certified B Corps.
For the video version of this episode, along with links to the topics mentioned and related podcasts, head to our website for this episode at https://www.theesoppodcast.com/post/279-the-first-ever-certified-b-corp
Brian shares UnTours fascinating story, from its unique origins to its innovative business model centered on social and environmental responsibility. Founded by Hal Taussig in the 1970s, UnTours has never been employee owned, but very much shares the same vibe as successful EO businesses. Brian also describes the evolution of B Corp certification, the impact of Benefit Corporations on business practices, and the interconnectedness between employee ownership and Certified B Corps.
For the video version of this episode, along with links to the topics mentioned and related podcasts, head to our website for this episode at https://www.theesoppodcast.com/post/279-the-first-ever-certified-b-corp
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