Ep. 47: Stickerwars: Past, Present & Future
Description
In this episode of Andrea Lake 101, Andrea discusses her journey with Sticker Junkie, including the challenges and triumphs of scaling the business at an unprecedented rate of 500% per year. She reflects on her experience on The Apprentice, the importance of building a supportive mastermind group, and the strategies for effective marketing. Andrea also emphasizes the significance of maintaining a positive mindset and fostering a strong team culture as they navigate the ups and downs of entrepreneurship.
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00:00 Introduction to Sticker Wars and Scaling Challenges
00:04 The Aftermath of The Apprentice
12:52 Current Strategies and Future Plans
17:00 Marketing Strategies: Conversion vs. Branding
24:42 Scaling Up: Revenue Growth and Future Planning
33:13 Navigating Challenges: Legal Issues and Supplier Relations
34:50 Mindset and Team Culture: Building a Positive Work Environment





