DiscoverThe SPIRAL UP Podcast with Dr. LaChelle WiemeEp. 97 - How to Use Pinterest to Create Sustainable Business Growth with Dana Johnson
Ep. 97 - How to Use Pinterest to Create Sustainable Business Growth with Dana Johnson

Ep. 97 - How to Use Pinterest to Create Sustainable Business Growth with Dana Johnson

Update: 2025-08-13
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Are you tired of pouring hours into social media posts that disappear in 24 hours?


In this episode, I’m joined by Pinterest strategist Dana Johnson to talk about the underutilized platform that could quietly become your best source of leads, visibility, and long-term growth. Dana’s mission is simple: help business owners escape the burnout of constant posting by using Pinterest to make their content work harder and last longer.


We break down why Pinterest is not social media, how it keeps driving traffic months (or even years) after you post, and how to repurpose content you already have into a lead-generating machine. Dana also shares how to know if Pinterest is the right platform for you, what mistakes to avoid, and the exact steps to get started without adding more overwhelm to your plate.


If you’re ready to grow your business without chaining yourself to your phone, this conversation will inspire you to rethink your marketing strategy, and maybe even fall in love with a new one.


☑️ The crucial difference between Pinterest and traditional social media (and why it matters for your sanity)

☑️ How to repurpose one piece of content into months of Pinterest traffic

☑️ The simple, sustainable posting rhythm that can double your website traffic


Stop hustling for short-term visibility. It’s time to create a content strategy that works in the background while you focus on what you love.


More About Dana:

Dana Johnson is a Pinterest marketing strategist helping creative entrepreneurs ditch content overwhelm and grow sustainably with search-based visibility strategies. She's the founder of Dana’s Desk and the Styled Pin Collection, a monthly content membership. As a wife and mom of five, she believes in building marketing systems that work while you rest.


Website: https://ddvirtualmanagement.com

Instagram: https://instagram.com/danas.desk.nc

Styled Pin Collection: https://danasdesk.thrivecart.com/styled-pin-collection/


HOW I CAN SUPPORT YOU:


📅 Book Your Possibilities Call:

https://iam-lifebydesign.com


🔥FREE Training - Flow State Money Reset

Learn why your income and results are still inconsistent, no matter how hard you work or how faithful you are.

https://iam-lifebydesign.com/flowmoney


🎧 Watch & Listen to Full Episodes:

Apple: https://bit.ly/spiraluppodcastapple

Spotify: https://bit.ly/spiraluppodcast

YouTube: https://bit.ly/spiraluppodcastyoutube


❤️ Follow me on IG:

https://instagram.com/lachellewieme


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Ep. 97 - How to Use Pinterest to Create Sustainable Business Growth with Dana Johnson

Ep. 97 - How to Use Pinterest to Create Sustainable Business Growth with Dana Johnson