Join us for a special episode of The Andzen Approach recorded live in Boston at Klaviyo’s K:BOS 2025. Brenden and Jason (Andzen) are joined by Jeremy from Klaviyo and Roddy, Andzen’s GM for North America, to unpack the event highlights, key product announcements, and what it all means for agencies and merchants.

In this episode, we cover:

Andzen winning Agency Partner of the Year for APAC 🏆
The launch of Klaviyo AI (Kai) and what it means for merchants and agencies
Multi-channel reporting and marketing analytics updates
The future of MCP and agent integrations
New channels in Klaviyo: Gatsby (social) and WhatsApp
Reflections on K:BOS talks, APAC’s global presence, and Andzen’s growth in North America

Whether you’re a brand, partner, or just curious about the future of CRM and marketing automation, this is one you don’t want to miss.



Links:
https://andzen.co/
https://www.linkedin.com/in/roddysmith/

Klaviyo:
https://andzen.agency/klaviyo
https://www.linkedin.com/in/jeremyjsingh/

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Thanks to our podcast sponsor Klaviyo.