Full episode details here: https://links.growthandscaling.com/446

Join Kirk Marple, founder and CEO of Graphlit, as he shares insights on unstructured data management and his journey in tech, including a pivotal role at Microsoft. 

Discover how Graphlit’s API-centric platform empowers developers to create flexible applications across industries. Kirk discusses overcoming market readiness challenges, Azure scaling issues, and the importance of user-centric design. 

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Ways to connect with Kirk Marple:

🔗 Website: https://www.graphlit.com/

🔗 Discord: https://discord.gg/ygFmfjy3Qx

🔗 Company Twitter: https://twitter.com/graphlit

🔗 Personal LinkedIn: https://www.linkedin.com/in/kirkmarple/

🔗 Company LinkedIn: https://www.linkedin.com/company/graphlit/

What’s in this episode:

02:40 How did Kirk transition from Microsoft to founding Graphlit

02:56 What led Kirk to start working on startups after his time at Microsoft

03:02 What does Graphlit do, and who are its main users

03:12 How does Graphlit help developers with unstructured data

03:39 What role does AI play in enhancing Graphlit's data manipulation and organization

04:04 What challenges did Kirk encounter with managing large volumes of unstructured data

04:56 Where does Graphlit fit in the healthcare and legal sectors

05:30 How did the focus of Graphlit shift over the last 18 months

06:12 What types of media does Graphlit handle besides audio and video

07:03 How has media management evolved over the years, according to Kirk

07:49 How does Graphlit's middleware approach benefit developers

08:11 What led to the pivot from a start-to-finish solution to focusing on a developer API

10:04 How did the early market readiness influence Kirk’s decision to pivot

10:44 What feedback has Kirk received about Graphlit’s API compared to DIY solutions

11:25 What dual roles does Graphlit play in terms of data storage and processing

12:04 How is Graphlit addressing compliance and privacy concerns for sensitive data

12:26 captainscouncil.com

14:06 What has Kirk's transition from CTO to CEO been like, and what differences has he noticed

14:35 How has being a CEO compared to being a CTO in terms of daily responsibilities

16:08 How does Kirk stay connected with developers and their needs in his role as CEO

17:17 How did Kirk identify and address the challenge of converting free users to paid ones

19:49 How does Graphlit maintain a feedback loop with its customers

21:25 What unexpected challenges has Kirk faced with Graphlit’s release cycle and scaling

23:33 How has Kirk's experience with Azure influenced Graphlit’s internal development

24:21 How does Graphlit incorporate successful UI/UX elements from other companies

25:48 What led Kirk to hire a designer from Europe for Graphlit's software

I highly suggest you watch this entire exchange between  Kirk Marple, and ⭐️Todd Westra 📈

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