Ep9. Rethinking Personas in UX with Jennifer Blatz
Update: 2023-11-21
Description
Jennifer Blatz is a UX leader, strategist, and co-founder of the UX Research and Strategy group. We delve into the world of user personas in UX, exploring their strengths, limitations, and innovative alternatives. Jennifer introduces her latest framework, the Scenario Alignment Canvas, aimed at aiding product teams in fostering a deeper understanding of their users.
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