Episode 13: Kim Mackenzie, Independent Brand Strategy Consultant & Founder of Ladies who Strategize
Description
Kim Mackenzie is an independent brand strategy consultant, copywriter and team builder with over 15 years experience. She has successfully transformed agency teams and collaborated with brands including Netflix, Lululemon, The Washington Post, Google, Apple and Michael Kors. Kim very much believes in paying it forward, founding the Ladies who Strategize online community which has over 1600 members globally.
Our chat includes:
How strategy shapes creative and how copywriting shapes strategy
Curiosity and relationship building in successful business development
The founding of Ladies who Strategize
If you identify as female and work as a strategist you can apply to join the Ladies who Strategize slack group
Find out more about Kim’s freelance services and experience
How to Win Friends and Influence People by Dale Carnegie
Chuck Klosterman on interview techniques
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United States
