🎙 Episode 21: From Four Kids to $15M: Rebekah McCracken's Instagram Real Estate Success

This episode is for every agent who wants to build a thriving real estate business without sacrificing family time or burning out. Ashley Walker sits down with Rebekah McCracken, a realtor and mom of four who transformed her business using Instagram after taking the Socially Sold course.

Here’s what we dive into:

✨ Juggling Four Kids and a Real Estate Career: Rebekah shares how she manages a busy family life while running a highly successful real estate business.

✨ The Instagram Transformation: Discover how Rebekah went from using Instagram for casual connections to making it her primary lead source, closing over $15 million in production this year.

✨ Finding Your Niche: Learn how Rebekah identified her ideal client and focused her content, even attracting relocation buyers interested in Minnesota life.

✨ Content That Connects: Rebekah reveals how she creates authentic, relatable content that resonates with her audience, fitting it into the pockets of her day.

✨ From Carpool Lines to Closings: Hear how Rebekah leverages everyday moments, like waiting in the carpool line, to create content that drives business.

✨ The Power of "Knowing and Trusting": Understand why clients who find you on Instagram already know, like, and trust you, making the sales process smoother.

✨ Beyond the Feed: Rebekah discusses the importance of Instagram Stories for building deeper connections and maintaining visibility.

✨ Real Results, Less Hustle: Learn how Rebekah's business has become more effortless and in control thanks to her Instagram strategy, allowing her to spend less time on lead generation and more time living her life.

✨ Overcoming Objections: Rebekah addresses common concerns, like not being a "perfect" influencer or having local competition, and shares why authenticity wins.

✨ The Investment in Your Business: Rebekah emphasizes the value of investing in programs like Socially Sold to achieve significant business growth and a better lifestyle.