In this episode, Colin Sinclair McDermott interviews Will Doherty, Managing Director of Digital Printing Systems UK Limited. They discuss Will's journey in the printing industry, the evolution of digital printing technology, and the importance of customer relationships.

Will shares insights on leadership, the changing landscape of commercial printing, and the innovations that excite him. They also touch on the upcoming Print Show and the significance of community and collaboration in the industry.

Takeaways

• Will Doherty is the Managing Director of Digital Printing Systems UK Limited.


• The company focuses on providing vendor-neutral digital printing advice.


• Will's journey in the printing industry began 30 years ago, starting from agriculture to sales.


• Leadership is about creating a community and being customer-centric.


• The digital printing technology has evolved significantly over the years.


• Building strong relationships with customers is crucial for success.


• The Print Show is an opportunity for brand awareness and open conversations.


• Innovations like Fujifilm's super color technology are changing the game.


• Service infrastructure is as important as the technology itself.


• Community and collaboration are key to thriving in the printing industry.