From a distance, the influencer lifestyle looks all glamorous and exciting. No one really talks about the hard work and the challenges the profession entails.

One subject, in particular, that is one of the least talked about is the finance and money management part of it all. Budding content creators struggle to figure out how to delegate resources, which equipment to invest in and how to diversify their revenue streams.

So on this episode, we have tried to address these questions with entrepreneur & macro influencer Nivedith G. Also known around the world as #MacroTraveller, he is a leading travel writer,  entrepreneur, and content creator and is ranked as one of the top 10 travel influencers in India.

He has more than 3000 brand collaborations and numerous national and international awards to his credit!

In this episode, he talks about -

00:06:15 - Replicating your success across multiple platforms

00:12:00 - Barter vs Paid Collaborations

00:14:55 - Content Creation as a full-time career

00:21:00 - Diversifying your revenue streams

00:23:50 - Finance Mistakes to avoid as a creator

00:28:00 - Building your brand network

00:32:15 - How much should a creator charge a brand for a collaboration?

00:36:20 - Investing in building your own brand

00:40:00 - Having a team

00:41:45 - Investing in equipment

00:47:10 - Revenue slip across platforms

Tune in every week for interesting insights into the world of influencers and influencer marketing!

In case you have any questions you want to ask Nivedith, tweet them @nivedith,  @_therahulsingh, @winklapp with the #thewinklpodcast

For any suggestions on how we can improve our podcast and make it a more valuable & enjoyable experience for you. Please write to the host - rahul@winkl.co!