Episode 482: How to Use Etsy To Acquire New Customers with Monica Little

Update: 2024-07-25

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Standing Out on Etsy in a Saturated Market

If you’ve been selling Jewelry for awhile, you probably have an opinion on Etsy.

When Etsy comes up in conversation, I often hear comments from “it’s too late to get started” to “it’s all a race to the bottom”.

But special guest Monica Little – a Hand-made product business coach who has sold over $100k on Etsy – has a different message.

She says it is possible to get started today on Etsy, stand out even as a new seller, and sell high-priced items worth hundreds of dollars.

And today she shares with us the same advice she gives her coaching students on how to use Etsy to sell their products.

In this episode, Monica shares how she went from working a 9-5 to starting her own successful organic skincare business to becoming a Hand-made product-based business coach.

Monica tells us why she thinks Etsy is a fantastic supplementary source of income for Jewelry Business Owners, and how to get started and stand out.

We talk about product naming, product reviews, and Etsy ads, and how to convert Etsy shoppers into long-term customers.

You’re really going to love this one!

[0:56 ] Monica’s story: from 9-5 to successful business owner and later coach

[3:41 ] Why Etsy is an excellent source of supplementary income

[5:38 ] Getting started and standing out

[8:22 ] Avoiding common mistakes

[11:53 ] Getting found: Product naming

[15:13 ] Building Trust: Reviews

[17:25 ] Developing a Profitable Ad Strategy

[24:00 ] Converting Etsy Shoppers into Loyal Customers

Listen here!

xo, Tracy

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