Episode 50: The Next Phase with Steve Kee: Talking media and PR with Dick Grove of INK Inc.
Update: 2021-11-17
Description
Dick Grove has managed the gamut of business and consumer communications from financial and investment relations, to high-tech campaigns and products, crisis management, and the vagaries of the entertainment world. He’s served in the MarCom C-Suite with companies like Itel Corpration, GE Capital and IT&T as well as a V.P. with industry powerhouse Burson-Marsteller.
In 1997, the Kansas City-based Grove launched his own Public Relations firm, INK Inc. Public Relations, notable for being one of the first to utilize a “virtual” PR team and “pay for performance” client model.
A fascinating chat today about what works, and what doesn't, with the media.
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