Episode 57: What TJ Maxx Taught Me About Marketing
Description
A quick stop at TJ Maxx turned into one of the best marketing lessons I’ve ever had. As I stood in that winding checkout line with a serving dish I didn’t need, I realized TJ Maxx has mastered the art of small, strategic offers; upsells and add-ons that feel helpful, not pushy.
In this episode, I share how that same approach can grow your business without adding chaos. From knowing what to offer next to timing it just right, I’ll walk you through how to create your own “checkout line” moments that increase revenue and make your clients’ lives easier.
Because sometimes, growth isn’t about finding new customers, it’s about serving the ones you already have a little bit better.
Visit marketmomentum.biz to learn more about the FREE Market Momentum Meter and my Accelerate program to get your marketing planned and ready to go in approximately 60 days!
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United States
