Episode 6: Seth Temko / Full On Strategy ~ Aligning Sales and Marketing for Optimal GTM Success
Update: 2025-02-12
Description
In this episode of ChatGTM by Inc Tank GTM, I dive deep into the world of go-to-market (GTM) strategies with the insightful Seth Temko from Full-On Strategy. Seth, a seasoned expert in the hospitality tech industry, joins me to demystify the complexities of GTM by exploring the intersection of sales, marketing, and product efforts. We discuss the importance of targeting specific market segments and the challenges of aligning product development with sales and marketing strategies. Seth shares his journey from the early days of internet marketing to becoming a leader in GTM strategies, offering valuable insights for businesses looking to navigate the vast landscape of restaurant tech. Join us as we uncover the secrets to successful GTM execution.
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