In today’s episode, Nikki Lacherza-Drew, PsyD, founder of Couch Side Coordinators, joins me to talk about why outsourcing is essential for a sustainable private practice. We get into the fears that can hold therapists back—like losing control or worrying about the cost—and how letting go of certain tasks can actually increase your income and free up time for the work you love. Nikki shares her own journey, the most common areas therapists need help with (think SEO and social media), and practical tips for delegating effectively and setting goals when you bring someone on board.

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