Episode 91: Wade Brannon, CEO- Pigtails & Crewcuts
Description
In this episode of the Franchise QB Podcast, host Mike Halpern speaks with Wade Brannon, President and CEO of Pigtails & Crewcuts. They discuss Wade's extensive background in franchising, his acquisition of Pigtails & Crewcuts, and the growth strategies that have led to the brand's expansion.
Wade shares insights on the children's haircut market, the importance of creating a welcoming environment for children, and the support provided to franchise owners. The conversation also touches on community engagement and future growth plans for the franchise.
Takeaways
-Wade Brannon has over 40 years of experience in franchising.
-Pigtails & Crewcuts focuses on creating a positive experience for children during haircuts.
-The children's haircut market is a significant segment of the $60 billion hair industry.
-Franchise growth has been organic, focusing on the right fit for franchisees.
-Community engagement is a core value for Pigtails & Crewcuts franchisees.
-Franchise owners often start as owner-operators before transitioning to absentee models.
-Building a strong team is essential for franchise success.
-Franchise support includes training, ongoing communication, and operational assistance.
-The brand is adapting to a more appointment-based model post-pandemic.
-Wade emphasizes the importance of people skills in potential franchise owners.
Chapters
00:00 Introduction
00:45 Wade Brannon's Journey and Background
03:32 Acquisition of Pigtails and Crew Cuts
06:47 Growth Strategy and Franchise Model
09:34 Understanding the Children's Haircut Market
11:32 Franchisee Involvement and Staffing Models
12:47 Building a Strong Franchise Team
13:44 Creating a Welcoming Environment for Children
16:31 Lessons from Heavenly Ham Experience
19:24 Franchise Support and Training
22:46 Community Engagement and Impact
25:45 Future Initiatives and Growth Plans
29:03 Conclusion
https://www.pigtailsandcrewcutsfranchise.com/
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Mike Halpern, CAFC
mike@franchiseqb.com