Episode Chapter 28 The Psychology of Investor Decision-Making
Update: 2025-08-27
Description
For anyone looking to secure funding, it’s easy to focus solely on your pitch deck, numbers, or projected market growth. But one of the most overlooked aspects of fundraising is understanding the psychology of investor decision-making. As much as financials and analytics matter, human behavior and psychology play a significant role in how investors decide where to allocate their capital.
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