Event-Led Growth Strategies with Jonathan Gandolf and Kate Hammitt
Description
In this episode, Splash's Chief Marketing Officer, Kate Hammitt, joins Jonathan Gandolf, Founder and CEO of The Juice, on his podcast The Content Cocktail Hour.
Tune in to hear them discuss how to:
- Use event-led growth as a repeatable and scalable go-to-market strategy
- Create an event strategy that aligns with every stage of the buyer's journey
- Effectively use virtual and in-person events to build relationships and trust
- Set success metrics and measure ROI across different event types
- Engage buyers and customers year-round to drive business growth
...and more.
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Connect with Kate on LinkedIn: https://www.linkedin.com/in/kateslonaker/
Connect with Jonathan on LinkedIn: https://www.linkedin.com/in/jonathan-gandolf/
Learn more about Splash: https://www.splashthat.com
Learn more about The Juice: https://www.thejuicehq.com/
Follow Checked In: https://splashthat.com/podcast
Follow The Content Cocktail Hour: https://app.thejuicehq.com/brands/thejuicehq