DiscoverThis Week in BusinessExploring the Benefits and Risks of AI-Powered Innovation
Exploring the Benefits and Risks of AI-Powered Innovation

Exploring the Benefits and Risks of AI-Powered Innovation

Update: 2025-08-22
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Gideon Nave, Wharton Associate Professor of Marketing, discusses his research on the role of AI tools like ChatGPT in creative problem-solving, examining how they can boost individual innovation while also raising concerns about homogenization of ideas across society.

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Exploring the Benefits and Risks of AI-Powered Innovation

Exploring the Benefits and Risks of AI-Powered Innovation