Facebook & Instagram ads in 2025: what's changed, what hasn't
Description
I’m back, baby! After a hiatus from the pod, we are back in business! Not only with exciting new episodes but with an exciting new name! Welcome to Meta Ads: Under the Hood.
Same host (Megan Winter - that’s me!), same unpredictable tangents, same no-BS approach… just a focus on meta ads. Each week, I break down the mechanics of meta ads, unpack real campaigns, and share how I use ads to drive results - and how you can do the same.
In today’s episode, I take you through meta ads in 2025: what has changed, what hasn’t, how they work, and what you need to do to make them work for you.
Resources, Links & Mentions:
Learn how to run your own ads like a pro: The ROAS Lab
Let us take the wheel and run your ads for you: Done-for-you Meta Ads
Unsure which option is right for you: Take the quiz
Megan Winter on Instagram: @meganwinter
Lume Marketing on Instagram: @lumemarketing
United States
