Flying the flag for innovation

Flying the flag for innovation

Update: 2024-11-15
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How having an innovation management standard can help — and why it might get in the way




(you can find a transcript for this podcast at the 'Managing innovation' website, together with many other useful resources - please check it out)






A standard is an old word for a flag. Back in the days of sailing ships you could see a forest of them fluttering at the stern of ships of all shapes and sizes, proudly declaring their allegiance to a particular country. And right now in the innovation world we’ve got a similar display of ‘ships’ — organizations of various shapes and sizes all flying the new ISO 56000 flag — the Innovation Management Standard.




This podcast explores the ISO standard and looks at what it means for innovation management practitioners

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Flying the flag for innovation

Flying the flag for innovation

John Bessant