DiscoverBitesized: Marketing | Entrepreneurship | Brand BuildingFrom $900k to $10M in 12 months - Hyper Growth Lessons From Hush Co-Founder & CEO, Aaron Spivak
From $900k to $10M in 12 months - Hyper Growth Lessons From Hush Co-Founder & CEO, Aaron Spivak

From $900k to $10M in 12 months - Hyper Growth Lessons From Hush Co-Founder & CEO, Aaron Spivak

Update: 2023-09-21
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This week I was joined by Aaron Spivak, Co-Founder and CEO of sleep improvement company Hush: selling what’s now considered to be the world’s most popular and reviewed weighted blanket. Highlights:

  • The journey from starting a business with his family at 18, to selling his first products online, to launching Hush
  • Innovation through Iteration: Aarons thesis to making products that exist, better, and servicing demand.
  • Why weighted blankets? How Hush came to life through market and product research
  • Hyper growth lessons, what took Hush from $900k to $10M in 12 months and $48M in 48 months
  • Effective marketing for DTC and Omni Channel growth
  • The misconceptions of entrepreneurship and selling a company
  • The importance of choosing the right partners and investors; what to look out for
  • Remote, hybrid, in-office: why Hush is fully in person
  • What the future holds for Aaron and Hush

🔗 Links 🔗

Daniels LinkedIn: https://www.linkedin.com/in/danieljamesgraham/

Daniels Instagram: https://www.instagram.com/mr_daniel_james/

Aarons linkedin: https://www.linkedin.com/in/aaron-spivak-hushblankets/

Aarons Instagram: https://www.instagram.com/aaron.spivak/

Hush: https://hushblankets.com/

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🗝 Related Keywords 🗝

Marketing, growth marketing, performance marketing, ecommerce, direct to consumer, DTC, data driven marketing, social media, social media marketing, branding, brand building, digital marketing, tech, tech news, founder, entrepreneur, customer acquisition, email marketing, influencer marketing, creator economy, seo, paid media, facebook ads, tiktok, tiktok ads, google, google ads, search engine optimization, omni channel, omni channel marketing, tips, trends, business, attribution, ios14, creative, creative production, creativity, content, content creator, content production, twitter, X, facebook, instagram, algorithm, activations, brand marketing, website development, conversion rate optimization, cro, roas, video, viral, viral marketing, ai, augmented reality.

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From $900k to $10M in 12 months - Hyper Growth Lessons From Hush Co-Founder & CEO, Aaron Spivak

From $900k to $10M in 12 months - Hyper Growth Lessons From Hush Co-Founder & CEO, Aaron Spivak