DiscoverProfitable Painter PodcastFrom Brushes to Brand: Building a Scalable Painting Business
From Brushes to Brand: Building a Scalable Painting Business

From Brushes to Brand: Building a Scalable Painting Business

Update: 2025-07-11
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In this value-packed episode, host Daniel Honan sits down with Micah McLain, founder of Search Quick Grow, to share actionable strategies for painting contractors looking to grow their businesses profitably.

Key Takeaways You'll Learn:

  • The power of niching down and why trying to do everything often leads to failure
  • How to calculate your true market potential (most contractors are leaving money on the table!)
  • Branding lessons from Apple and Nike that apply to your painting business
  • When it actually makes sense to add new services or locations
  • Simple but powerful customer experience upgrades that drive referrals

Micah shares his unique journey from growing up in a painting family to military service and eventually building a successful marketing agency focused exclusively on home service businesses. His insights come from real-world experience helping hundreds of contractors scale their operations.

Pro Tip: "Master one service line before diversifying. Optimization beats expansion every time when you're building a sustainable business."

BONUS: Want to stop overpaying in taxes?
Join our free webinar: “Making More Money and Saving on Taxes: Bookkeeping for Painters)” happening August 5th.
Save your spot here: http://bookkeepingforpainters.com/webinar

For being a loyal listener, I want to send you a copy of my new book Profitable Painter. Inside, I’ll show you the exact frameworks that have helped painting businesses save big on taxes, increase profits, and scale with confidence
Head over to profitablepaintercpa.com/book and grab your copy today. Don’t wait — this is my gift to you for being part of the Profitable Painter community. 

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From Brushes to Brand: Building a Scalable Painting Business

From Brushes to Brand: Building a Scalable Painting Business

Daniel Honan, CPA