DiscoverThe Media CopilotFrom Drake to Data, with Cedric the Entertainer and Qloo CEO Alex Elias
From Drake to Data, with Cedric the Entertainer and Qloo CEO Alex Elias

From Drake to Data, with Cedric the Entertainer and Qloo CEO Alex Elias

Update: 2024-08-16
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When it comes to the right and wrong of using AI in creative work, it's safe to say we're still figuring it out. That goes double for music, where AI has cultivated more than its share of lawsuits and suspicion from artists.


From the audience perspective, AI is arguably changing things even more. Recommendation algorithms have the power to influence our tastes, but they also can put us in bubbles. At the same time, AI-cloned voices paired with auto-generated lyrics could end up changing our expectations of what's good entirely — we may not care whether it's Drake or fake.


For some thoughtful opinions on all this, I looked to authorities in both entertainment and AI. At the recent Ai4 conference in Las Vegas, I sat down with none other than comedian and actor Cedric the Entertainer as well as Alex Elias, CEO of AI recommendation engine Qloo. Our conversation got into the potential benefits and drawbacks of AI in music and show business.


Despite concerns about what AI could mean for artists' legacies (Tupac does come up), both Cedric and Alex expressed cautious optimism about the future of AI in music. Ultimately I came away convinced that it comes down to finding the right balance — harnessing AI's potential while preserving the human element.


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From Drake to Data, with Cedric the Entertainer and Qloo CEO Alex Elias

From Drake to Data, with Cedric the Entertainer and Qloo CEO Alex Elias

The Media Copilot