DiscoverThe Influential NonprofitFrom Events to Experiences
From Events to Experiences

From Events to Experiences

Update: 2025-05-15
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Key Takeaways:

  • Create engaging experiences rather than logistically exhausting one-off events, with meaningful follow-up and sponsor involvement for effective event planning.
  • Treat events as part of the donor journey, aligning activities before, during, and after to support awareness, interest, connection, and action stages.
  • Meet participants' seven emotional needs (safety, pleasure, positive outcomes, connection, authentic communication, vision, and interconnectedness) for unforgettable experiences.
  • Capture and retain the energy generated after an event through follow-ups, thank-you emails with photos, lunch-and-learns, personal phone calls, and nurturing email sequences.

“Event plus emotion equals experience.”

“If you're an experience maker, you're focused on emotion, connection, and transformation.”

“What you do after an event is as important or more important than what happens during the event.” 

- Maryanne Dersch 

 

Ask for and receive all you want, need, and deserve without feeling rejected, ineffective, or pushy. Learn to manage your mindset, lead yourself and others more effectively, and have the meaningful conversations that drive your most important work. 

Get your free starter kit today at www.theinfluentialnonprofit.com

Connect with Maryanne about her coaching programs: 
https://www.courageouscommunication.com/connect

Book Maryanne to speak at your conference:

https://www.courageouscommunication.com/nonprofit-keynote-speaker


Let’s Work Together to Amplify Your Leadership + Influence

1. Group Coaching for Nonprofit Leaders

Want to lead with more clarity, confidence, and influence? My group coaching program is designed for nonprofit leaders who are ready to communicate more powerfully, navigate challenges with ease, and move their organizations forward.
 

2. Team Coaching + Training

I work hands-on with nonprofit teams to strengthen leadership, improve communication, and align around a shared vision. Whether you’re growing fast or feeling stuck, we’ll create more clarity, collaboration, and momentum—together.
 

3. Board Retreats + Trainings

Your board has big potential. I’ll help you unlock it. My engaging, no-fluff retreats and trainings are built to energize your board, refocus on what matters, and generate real results.



Get your free starter kit today at www.theinfluentialnonprofit.com


Connect with Maryanne about her coaching programs:

https://www.courageouscommunication.com/connect

 

Book Maryanne to speak at your conference:

https://www.courageouscommunication.com/nonprofit-keynote-speaker

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From Events to Experiences

From Events to Experiences

Maryanne Dersch