A $20 palm, a New Jersey sunroom, and a bold move to Virginia—Connie Hom traces how a simple love for plants became Buckingham Greenery, a 40-year interior landscaping brand known for retention, reliability, and real wellness at work. We dig into the early days when a tiny Yellow Pages ad landed hospital and retail clients, then follow the playbook that scaled service across cities: local technicians, centralized operations, and a brand promise that facility managers love—hassle-free, consistent, and proactive.

Connie breaks down the systems behind client and employee loyalty, from closing support loops to training field techs as the visible face of the brand. She shares the 100-penny exercise that makes company finances tangible and teaches smart tradeoffs, plus the culture shifts that matter: four-day workweeks most Fridays, clear expectations with clients, and genuine rest that fuels better work. We explore why biophilic design beats plastic decor, how to buffer copy-center emissions with living plants, and the research-backed benefits that make green workplaces calmer, healthier, and more productive.

There’s a powerful throughline here: evolve without losing your core. Hire experts earlier than feels comfortable. Delegate creative ownership to raise the bar. Invest in uniforms, trucks, and social media that make your brand visible and memorable. And define success on your terms—service, wellness, and relationships that outlast market swings. If you’ve wondered how to keep clients for decades, reduce burnout, or build a company people are proud to represent, you’ll leave with a practical blueprint and a fresh respect for living design.

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