What if one platform could handle your startup’s banking, accounting, and invoicing—all automated?

In this episode of Startuprad.io, we talk to Blas Pegenaute, CEO of Sequence ERP, a Swiss fintech startup redefining what accounting software can do for small businesses and freelancers.

Blas shares his founder story—starting in nightlife, moving through hospitality, and eventually building an AI-driven accounting platform that now holds a FINMA license to act as a light bank.

🔥 What You’ll Learn:

• How Sequence ERP automates accounting with AI agents

  
  

• Why SME accounting in Switzerland is so fragmented

  
  

• What investors really want in early SaaS rounds

  
  

• How to bootstrap and scale in a conservative market

  
  

• Building and retaining high-performance startup teams

  
  

• Vision 2026: Merging ERP, AI, and banking in one product

  
  

🎙 Guest Spotlight:

Blas Pegenaute is the CEO of Sequence ERP and a veteran entrepreneur with a background in international business, nightlife promotion, and hospitality. His fintech startup is setting a new standard for full-stack accounting tools built specifically for SMEs and freelancers in Europe.

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📓 Show Notes

Guest Name: Blas Pegenaute, CEO of Sequence ERP

Blog Post:

http://startuprad.io/post/ai-accounting-software-the-swiss-startup-automating-bookkeeping-with-sequence-erp

Key Resources:

• FINMA Overview: https://www.finma.ch/en/

  
  

• Startuprad.io Blog: https://www.startuprad.io/blog/

  
  

Timestamps:

00:00 – Intro: Automating SME Bookkeeping

02:20 – Blas’ Entrepreneurial Journey

05:00 – What’s Broken in Traditional Accounting Software

09:45 – Product-Market Fit in the Swiss SaaS Market

14:10 – Fundraising Tips for SaaS Startups

18:25 – What Makes Full-Stack Fintech Unique

24:40 – AI Agents and the Future of Accounting

28:50 – Startup Team Culture at Sequence

33:00 – Vision 2026: AI ERP Meets Embedded Banking

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