DiscoverThe DRINKS Podcast: The Business of Online AlcoholGerman Wine Reimagined with Sommelier Zack Musick - 016
German Wine Reimagined with Sommelier Zack Musick - 016

German Wine Reimagined with Sommelier Zack Musick - 016

Update: 2024-06-27
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In this episode of the Drinks.com Podcast, Brandon Amoroso speaks with Zack Musick, Director of Education for the German Wine Collection. Zack delves into his journey from a budding sommelier in Laguna Beach to a pivotal figure in promoting German wines in the U.S. He shares his unique insights into the diversity and complexity of German wines beyond the typical sweet Riesling, advocating for a broader appreciation of Germany's wine offerings including dry wines, Pinot Blanc, and the emerging German Chardonnay.

Here's what you'll learn:

  • The evolution of German wines from sweet Rieslings to a diverse array of high-quality varieties.
  • The challenges and strategies of introducing lesser-known German wines to the American market.
  • The role of organic and biodynamic practices in producing superior wines.
  • Techniques for educating sommeliers and consumers to broaden their wine preferences.
  • The impact of online platforms and wine clubs in boosting the visibility and sales of German wines.


Zack Musick
LinkedIn - https://www.linkedin.com/in/zack-musick-9110521a/

Brandon Amoroso:
LinkedIn - https://www.linkedin.com/in/brandonamoroso/
Web - https://brandonamoroso.com/
Instagram - https://www.instagram.com/bamoroso11/
X - https://twitter.com/AmorosoBrandon

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German Wine Reimagined with Sommelier Zack Musick - 016

German Wine Reimagined with Sommelier Zack Musick - 016

Brandon Amoroso