This is Gus Bhandal Marketing strategist, social media specialist, and LinkedIn trainer for service-sector businesses.He helps you to amplify your voice and increase your visibility, for long-term sustainable business growth. In this episode of the Useful Content Podcast, Juma speaks with Gus Bhandal on strategies to make Linkedin more Effective and Efficient. 



Gus shares on:

→ Using LinkedIn Sales Navigator to find ideal clients.

→ How to maintain authenticity on the platform. 

→ Using daily, weekly, and monthly tasks to optimize LinkedIn

PLUS! 

Why you should NEVER join an Engagement POD.



00:00 The LinkedIn Engagement Pod Experience

00:52 Introduction to Useful Content

00:58 Meet Gus Bandel: LinkedIn Trainer

02:08 The Power of LinkedIn Search

04:12 Understanding LinkedIn Sales Navigator

06:24 The Importance of Active Connections

11:45 Personalizing Connection Requests

17:39 Effective and Efficient LinkedIn Strategies

22:45 The Importance of Consistency on LinkedIn

23:00 Engaging Authentically on LinkedIn

25:47 Balancing Personal and Private Content

28:17 The Reality of Viral LinkedIn Posts

32:22 Red Flags to Avoid on LinkedIn

37:04 The Pitfalls of Engagement Pods

42:11 Final Tips for LinkedIn Success

Connect with Gus:

https://www.linkedin.com/in/mguruuk

Listen to the podcast:

SPOTIFY

https://open.spotify.com/show/1oRjO5e0HJCrnHXwLIXusl

APPLE

https://podcasts.apple.com/us/podcast/useful-content-content-creation-strategy-podcast-for/id1702087688

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Thanks for listening.

Produced by Relate Studios:

www.relatestudios.com

Music by Juma Bannister

Host: Juma Bannister

Connect with me on Linkedin

https://www.linkedin.com/in/jumabannister