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In this episode of the Flower Farmer Forum podcast, Liz discusses strategies for reducing burnout in flower farming. She emphasizes the importance of growing the right amount of flowers based on customer demand, understanding target customers, and implementing efficient production and pricing strategies. Liz also shares insights on crop planning, tracking production, and setting revenue goals to ensure a sustainable and profitable flower farming business.

Takeaways

• Growing the right amount of the right plants is crucial.
• Understand customer demand to avoid burnout.
• Efficient production can reduce stress and labor.
• Track bloom cycles to ensure continuous flowers.
• Pricing appropriately is essential for profitability.
• Crop planning helps manage production effectively.
• Use tools to keep track of flower production.
• Learn from past mistakes to improve future growth.
• Set clear revenue goals to guide business decisions.
• Engage with customers to understand their preferences.

Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout

Helpful Links:

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Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

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