In this episode, Liz shares her personal journey of building a six-figure flower farm from a small hobby to a thriving business. She discusses the challenges and triumphs she faced along the way, including navigating the loss of her husband, scaling her operations, and the importance of community support. Liz emphasizes the need for transparency in the flower farming industry and offers insights into the realities of running a small business, including financial management and sustainable growth strategies.

Takeaways

• The journey of starting a flower farm can be deeply personal.
• Community support plays a crucial role in business growth.
• Navigating loss can lead to unexpected opportunities.
• Scaling a business requires careful planning and investment.
• Transparency in the industry is essential for aspiring farmers.
• Every year brings new challenges and learning experiences.
• Building a sustainable business involves understanding profit margins.
• Hiring help can alleviate workload but impacts salary.
• Investing in infrastructure is key to long-term success.
• Diversifying income streams can provide financial stability.

Helpful Links:

Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025

Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout

Peddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPP

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow Flower Farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852