Welcome to another author panel for my rebranded podcast, the Biz Book Publishing Hub! These authors participated in one of my Kindle Cross-Promotion campaigns, in which business authors lowered their Kindle book prices to 99 cents or $1.99.

I organize these twice a year around Amazon Prime Days and Black Friday. 100+ authors work collaboratively to spread the word and boost book sales. Each time, dozens of books reach #1 Best Seller in at least one category, and 7 out of 10 books reach the Top 10 for at least one category. 

It’s been a great way to generate interest in evergreen books published many years earlier and celebrate recent publications.

The best part is that our collaboration doesn’t end when the campaign is over. Nearly every author opted to sign up for an author panel after the event. These panel discussions focus on the ROI of publishing a business book.

With me today are three authors:

• Jan Raeder authored “Strive for M.O.R.E.: What Wellbeing Really Means & How You Can Achieve It.”

• John Saunders wrote “The Optimizer: Building and Leading a Team of Serial Innovators.” 

• Marva Bailer is the author of “Be Unexpected: Resetting Routines to Revolutionize the Future of Work.”

Please join me in welcoming Jan, John, and Marva.

In this episode, we discuss:

📚 Shifted Perspective on Publishing: Robbie Samuels explains why he views publication day not as a campaign deadline but as the latest day to start marketing.

📚 Expanding Horizons: John Saunders realized his book would benefit a wider audience beyond financial services. His adaptability led to engagements in unexpected industries like healthcare.

📚 Independent Journey: Marva Bailer transitioned smoothly to entrepreneurship after corporate life, shedding light on balancing the diverse responsibilities that come with it.

📚 Holistic Approach: Jan Raeder emphasizes the importance of integrating one's career with personal life for authenticity, breaking down her detailed self-publishing process.

Why listen?

🎧 Entrepreneurial Efforts: Discover how Robbie Samuels helps entrepreneurs pilot their projects and research calls, creating revenue opportunities beyond a book.

🎧 Broader Applicability: Tune in to learn how John Saunders' book has grown to serve various industries, proving the importance of flexibility and continuous learning.

🎧 Balanced Approach: Gain insights from Marva Bailer's journey of juggling different entrepreneurial tasks and mastering the myriad aspects of running a business.

🎧 Self-Publishing Insights: Jan Raeder's extensive research and detailed conversations are a goldmine for aspiring authors, emphasizing teamwork even in self-publishing.

Links for Jan Raeder

• LinkedIn


• www.selfcaresensei.com


• “Strive for M.O.R.E.: What Wellbeing Really Means & How You Can Achieve It”

Links for John Saunders

• 
  LinkedIn, Instagram, and YouTube
  


• www.johncsaunders.com


• “The Optimizer: Building and Leading a Team of Serial Innovators”


• The Creator Community Podcast

Links for Marva Bailer

• LinkedIn


• www.marvabailer.com


• “Be Unexpected: Resetting Routines to Revolutionize the Future of Work”

Robbie’s Resources

• Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport
  


• 50+ experts ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com
  

Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.  Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.

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