DiscoverRestaurant InfluencersHe Posted a Sushi Burger. Got 50 Million Views on Instagram. And Built an Empire.
He Posted a Sushi Burger. Got 50 Million Views on Instagram. And Built an Empire.

He Posted a Sushi Burger. Got 50 Million Views on Instagram. And Built an Empire.

Update: 2025-08-19
Share

Description

Paul Ryu, founder of JPMforce and the mind behind hundreds of viral food videos, is the go-to content strategist for Las Vegas restaurants. From sushi burgers to steakhouse reels, his work has transformed how hospitality brands show up online.


Listen now to learn how one off-menu item sparked 50 million views, why he only hires active creators, and what it takes to scale influence without selling out.


Sponsored by: 
• TOAST - All-In-1 Restaurant POS: https://bit.ly/3vpeVsc

Learn more about your ad choices. Visit megaphone.fm/adchoices

Comments 
loading
In Channel
loading
00:00
00:00
1.0x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

He Posted a Sushi Burger. Got 50 Million Views on Instagram. And Built an Empire.

He Posted a Sushi Burger. Got 50 Million Views on Instagram. And Built an Empire.

Entrepreneur Media