DiscoverRestaurant InfluencersHe Spends $300k a Year to Fry in Beef Tallow. That Made Fry the Coop Into a Hot Chicken Sensation.
He Spends $300k a Year to Fry in Beef Tallow. That Made Fry the Coop Into a Hot Chicken Sensation.

He Spends $300k a Year to Fry in Beef Tallow. That Made Fry the Coop Into a Hot Chicken Sensation.

Update: 2025-10-07
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Joe Fontana, founder of Fry the Coop, turned a love for Nashville hot chicken into one of Chicago’s fastest-growing restaurant brands. Known for bold risks, storytelling, and a $300,000-a-year commitment to frying in beef tallow.


Listen now to learn about the leap from cubicle to hot chicken, the marketing stunt with a full chicken costume, and the rise of Fry the Coop across Chicago.


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He Spends $300k a Year to Fry in Beef Tallow. That Made Fry the Coop Into a Hot Chicken Sensation.

He Spends $300k a Year to Fry in Beef Tallow. That Made Fry the Coop Into a Hot Chicken Sensation.

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