Holiday Shopping: Retailers Adjust to Consumer Caution
Update: 2025-11-28
Description
This holiday season, retailers like Target and Walmart face a significant challenge as consumer confidence plummets, leading to cautious spending. Stores are adjusting product selections, offering more affordable items, and heavily discounting to avoid unsold inventory. While some retailers like Best Buy and Gap Inc. see increased sales, the overall trend shows a growing disparity in wage growth. Experts predict more aggressive discounts and a rise in everyday-low-price models to meet price-savvy shoppers demands.
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