How AI is Changing Marketing: Strategy, Copywriting & Real Talk - John McIntyre
Description
Get Your FREE AI Copywriter here: https://conversionzoo.com/ai-copywriter-assistant/
John McIntyre — founder of Drop Dead Copy, long-time marketer, and copywriting expert — unpacks how AI is changing everything in copywriting, marketing, and business.
We cover how John uses ChatGPT every day (from voice-to-text prompts to automating Instagram carousels).
John talks about why effective marketing still comes down to knowing:
1) What you want (i.e. what your goal is).
2) What good marketing + copywriting looks like
We also talk about why prompt writing is becoming the most important skill in the new AI era.
This episode has lots of practical tips plus a philosophical deep dive on creativity. Learn how to future-proof yourself as a marketer in an AI-driven world.
You’ll also hear how tools like an AI receptionist change the daily routine for many teams, freeing time for deeper work.
Whether you're using AI for client work, cold outreach automation, brainstorming, life admin, or as a therapist, John's insights will help you use these tools better, faster, and more creatively.
Connect with John: Drop Dead Copy
For more info + all episodes, visit https://conversionzoo.com/
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United States
