How Can Agencies Leverage Technology and Relationships to Compete and Win Against the Direct Channel?
Update: 2025-09-29
Description
In this solo episode, host Cyrus Jaffery dives into the future of the independent insurance channel and what it takes to stay competitive in a fast-changing marketplace. With consumers increasingly drawn to direct carriers for speed and convenience, independent agencies must find ways to stand out.
- Cyrus explores:
- The tech gaps holding many agencies back
- How to balance technology and human relationships for growth
- The role of AI in supporting, not replacing, insurance agents
- Why the independent channel’s biggest advantage will always be personal trust and expertise
If you’re an agency owner or producer looking to grow in the age of disruption, this episode will give you a clear roadmap to leverage both innovation and connection to win.
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