Think you need a huge audience to build a profitable online business as a nurse? Think again. In this episode, Liam Caswell shares how he generated over $500K in revenue with an audience of fewer than 5,000 people. No viral content. No paid brand deals. Just high-value strategy, deep service, and systems that scale. If you’re a nurse who's ready to go from bedside to bank—without waiting for your follower count to grow—this episode is your permission slip to start now.

⏱️ Episode Timestamps:

00:00 – Introduction to NursePreneur Academy

01:04 – My Journey to Six-Figure Success

01:38 – Building Authority and Trust

04:36 – Creating High-Value Offers

06:36 – Leveraging Organic Marketing

08:32 – Mastering Sales Without Being Salesy

11:16 – Scaling with Systems and Automation

13:38 – Recap and Final Thoughts

🎓 In This Episode, You’ll Learn:

• Why chasing followers is keeping you broke—and what to focus on instead
• How to craft a high-ticket offer your dream clients can’t resist
• The secret sauce behind selling without feeling “salesy”
• How to build a magnetic personal brand that attracts ideal clients on autopilot
• The behind-the-scenes systems Liam used to scale income without scaling workload

FREE RESOURCES

🚀 Want to start your own nurse-led business with the skills you already got?

✅ Download the Bedside to Business Roadmap – a step-by-step launch guide for nurses ready to build an online income stream.

🎓 Watch the Make Nursing Optional Masterclass – discover the 6 steps to turn your nursing skills into a profitable business (without needing another certificate).

CONNECT WITH ME

📲 Follow me on Instagram: @nursepreneuracademy

📩 Got an aha moment from this episode? I’d love to hear from you!

Email: hello@liamcaswell.com

If you’re a nurse who knows you’re made for more—and you’re craving bold conversations about building a freedom-based, impact-driven business using the skills you already have—The NursePreneur Podcast is for you.

You’ll love this show if you're already tuning into The NursePreneurs Podcast with Catie Harris for nurse entrepreneur spotlights, the Gritty Nurse Podcast with Amie Archibald-Varley and Sara Fung for advocacy and raw honesty, The Nurse Break by Jackson Heilberg for real career stories, Scrubs and Stocks by Ellaine Maala for nurse wealth and investing, or Nurse John’s I Beg Your Pardon for comedic truth-telling from the bedside trenches.

Here, host Liam delivers behind-the-scenes strategy, belief-busting mindset shifts, and practical steps to help you build a soul-aligned nurse-led business—without needing another certificate to get started. This is the podcast for nurse entrepreneurs who are done waiting and ready to lead.