In the fourth + final episode of Social Media Made Simple for 2020, Jon + Ryan talk about how small businesses can reach their target audience on social media.

With over 1 billion (that’s right… one BILLION!) monthly active users worldwide on Instagram, trying to communicate to your target audience can be incredibly tough – especially when you don’t know who they actually are.

We believe that if you try to talk to everyone, you’re talking to no one. So understanding who you’re trying to reach is incredibly important.

1. Define your target audience.
2. Know when + where your target audience spend their time.
3. Create high quality content your audience will respond to.
4. See what your competitors are doing.
5. Engage with your target audience.

For more social media secrets, follow Ovation on Instagram (http://instagram.com/ovationsocialmedia).

Ovation is a social media agency based in Melbourne’s west. We help small businesses grow their business online with social media management, content creation and strategy. If you want to grow + dominate online, please get in touch.