DiscoverB2B Social Growth: Presented By Tribal ImpactHow To Create A Leading Social Media Advocacy Program With Danielle Guzman From Marsh McLennan
How To Create A Leading Social Media Advocacy Program With Danielle Guzman From Marsh McLennan

How To Create A Leading Social Media Advocacy Program With Danielle Guzman From Marsh McLennan

Update: 2024-07-18
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Want to unlock the power of your employees on social media? 

Join Sarah Goodall and Danielle Guzman who'll be sharing how Marsh McLennan built a powerful social media employee advocacy program. 

We'll be covering: 

  • The importance of building powerful employee voices and how it impacts brand presence.
  • Strategies for empowering employees to become trusted advisors and thought leaders.
  • Tailoring advocacy for different employees.
  • Success stories from Marsh McLennan.
  • Overcoming common challenges in employee advocacy with the help of AI.
  • Long-term strategies to sustain a culture of Subject Matter Expert branding.
  • Future trends in employee advocacy and the evolving role of AI.


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How To Create A Leading Social Media Advocacy Program With Danielle Guzman From Marsh McLennan

How To Create A Leading Social Media Advocacy Program With Danielle Guzman From Marsh McLennan