DiscoverCreated with Jon YoushaeiHow Zach King Built His $500M Empire (Interview)
How Zach King Built His $500M Empire (Interview)

How Zach King Built His $500M Empire (Interview)

Update: 2023-08-02
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Description

I interviewed Zach King about how he's gotten over 20 billion views, created over 3,000 videos, and become one of the world's most popular creators. In this interview, Zach broke down his step-by-step process for turning simple ideas into viral videos. We also covered: how Zach uses AI, how much money he's made from YouTube Shorts vs TikTok, when it makes sense to hire a team vs not, how to script your next YouTube video, and what it's like working with Terry Crews, winning money from MrBeast (aka Jimmy Donaldson) and Airrack, and we may have started beef with another YouTuber cough cough Graham Stephan ; )

Chapters:


00:00 - 00:38 : Who is Zach King?


00:39 - 01:35 : Presented by HubSpot


01:36 - 04:47 : Zach's Creative Process: Then vs Now


04:48 - 05:46 : Using Prompts to Spark Ideas


05:47 - 07:24 : T-Sheet" Brainstorming


07:25 - 13:44 : Example Video: Step-By-Step


13:45 - 15:52 : The Extra 10%


15:53 - 18:29 : Process for Long-Form Videos


18:30 - 21:21 : How Zach Makes Money


21:2224:04 : Comparing Pay: TikTok vs YouTube


24:05 - 28:39 : YouTube Strategy 2023


28:40 - 29:48 : Higher Budget Videos


29:49 - 33:14 : Solo Creators vs Teams


33:15 - 34:14 :  Another Bite: Presented by HubSpot


34:15 - 34:50 : Zach's Hiring Rules


34:51 - 37:27 : What YouTubers Can Learn From Hollywood


37:38 - 39:22 : The Rise of Twitter Creators?


39:23 - 42:28 : Most Expensive Videos


42:29 - 46:25 : Re-creating "The 9-5" for creators


46:26 - 51:21 :  Future of Filmmaking




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How Zach King Built His $500M Empire (Interview)

How Zach King Built His $500M Empire (Interview)

Jon Youshaei