DiscoverThe Resilient RecruiterHow a Musician Turned Creative Thinking Into a $1.2M Recruiting Firm, with Justin Levinson
How a Musician Turned Creative Thinking Into a $1.2M Recruiting Firm, with Justin Levinson

How a Musician Turned Creative Thinking Into a $1.2M Recruiting Firm, with Justin Levinson

Update: 2025-11-05
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How does a professional touring musician go from the recording studio to building a $1.2M recruiting firm without ever making a single cold call?

In this episode of The Resilient Recruiter, Justin Levinson, founder of Coming Up Creative, reveals how he blended creativity, authenticity, and smart systems to grow a seven-figure recruitment business serving the world’s top entertainment and gaming brands.

Justin’s story is proof that success in recruitment isn’t about grinding harder - it’s about thinking differently. You’ll hear how he built a global team, automated outreach without losing the human touch, and turned every conversation into an opportunity.

Listen to discover:

  • How creative thinking helped Justin scale to $1.2M in billings

  • The “anti-campaign” approach that fills his calendar with warm leads

  • Why branding and design matter more in creative industries

  • How to build trust, credibility, and inbound clients without cold calls

  • The diversification strategy that kept his firm thriving through Hollywood strikes

If you’ve ever wondered whether it’s possible to grow a high-performing recruiting business without endless prospecting, this episode is your blueprint.

Connect with Justin Levinson
LinkedIn: Justin Levinson
Website: Coming Up Creative

Connect with Mark Whitby
FREE strategy session: www.recruitmentcoach.com/strategy-session
LinkedIn: Mark Whitby

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How a Musician Turned Creative Thinking Into a $1.2M Recruiting Firm, with Justin Levinson

How a Musician Turned Creative Thinking Into a $1.2M Recruiting Firm, with Justin Levinson

Mark Whiby and Justin Levinson