DiscoverSecond NatureHow to Build Partnerships That Actually Work
How to Build Partnerships That Actually Work

How to Build Partnerships That Actually Work

Update: 2025-09-121
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Jonathan Levitt is back on Second Nature for his second appearance, this time to dive deep into the world of partnerships. We almost titled this episode "You're Probably Doing Affiliate Marketing The Wrong Way" because Jonathan dropped an incredible amount of knowledge about best practices for structuring, onboarding and executing partnerships. His first podcast appearance is the most referenced conversation in our library, and we think this episode is going to be right up there.

Show Notes:

Why Most Affiliate Programs Stall: https://substack.com/home/post/p-170877180

For The Long Run Podcast: https://forthelong.run/

Long Run Labs: https://longrunlabs.substack.com/

Sponsorable: https://sponsorable.com/

Emily Holland: https://www.linkedin.com/in/emilylholland/

Superfiliate: https://www.superfiliate.com/

Shox (Jonathan's link): https://shokz.com/?utm_source=FTLR

Skratch (Jonathan's link): http://skratchlabs.com/ftlrpod

Ketone IQ (Jonathan's link): http://ketone.com/FTLR

Tifosi (Jonathan's link): https://tifosiopticsinc.pxf.io/4GWNnM

Eternal: https://eternal.co/

Wild Poppy Consulting: https://www.wildpoppycreativeco.com/

BPC - Brand, Product, Content:

PACT: https://pactoutdoors.com/

Road To The Trials (podcast): https://podcasts.apple.com/us/podcast/road-to-the-trials/id1468827005

Ozlo Sleep Buds: https://ozlosleep.com/products/sleepbuds

Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media 

Meet us on Slack: https://www.launchpass.com/second-nature 

Follow us on Instagram: https://www.instagram.com/secondnature.media 

Subscribe to our newsletter: https://www.secondnature.media 

Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

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How to Build Partnerships That Actually Work

How to Build Partnerships That Actually Work