DiscoverSecond NatureThe Origin and Future Of Breakfast Club
The Origin and Future Of Breakfast Club

The Origin and Future Of Breakfast Club

Update: 2025-09-26
Share

Description

Breakfast Club is a massive phenomenon coming out of Austin, Texas. They host group rides of over 800 riders on a monthly basis, dwarfing any other group ride. Beyond the organization of monthly rides, they also maintain an annual membership, an app, and brand partnerships to support the cause - which is necessary when you're providing amenities like police escorts on road rides. In this conversation with Grant Rogers and Jordie Ammons, we learn more about the origins, the experience, and where we might see Breakfast Club heading in the future.

Show Notes:

Breakfast Club: https://breakfastclubatx.com/

Grant Rogers: https://www.instagram.com/grantrogers/

Jordie Ammons: https://www.instagram.com/jordieammons/

Breakfast Club Instagram: https://www.instagram.com/breakfastclubatx

Tour Das Hügal: https://dashugel.bike/

Case Of The Mondays: https://www.caseofthemondays.cc/

BPC - Brand, Product, Content:

Maurten: https://www.maurten.com/

Vada: https://vadajewelry.com/

Richard Sachs - Arrange Disorder: https://richardsachs.com/product/arrange-disorder-volume-1/

Power Trip: https://powertripworldwide.com/collections/releases/products/issue-1-play

Fever: https://www.maghalierochette.com/store/fever-stories-and-learnings-from-a-career-in-cyclocross

Yuri Hauswald: Horizons Ajo: https://www.youtube.com/watch?v=mL9cYkc1Xhw

Yuri Hauswald on Second Nature: https://www.youtube.com/watch?v=7XRT5vUvvs4

Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

Meet us on Slack: https://www.launchpass.com/second-nature

Follow us on Instagram: https://www.instagram.com/secondnature.media

Subscribe to our newsletter: https://www.secondnature.media

Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

Comments 
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

The Origin and Future Of Breakfast Club

The Origin and Future Of Breakfast Club