How to Build a Data Driven e-Commerce Business
Description
Prior to founding Sproutward, Kevin was the VP of Digital Marketing at Staples, where he led the digital media and analytics team for all digital channels. Before Staples, Kevin held various interactive and product marketing positions at Citibank and J.P. MorganChase.
Key Takeaways
What inspires me every time I talk with Kevin is his ability to tie together data & marketing to drive business results.
What I learned talking with Kevin was to let the data drive you to find the best solutions to scale your e-commerce business.
This episode is for anyone wants to improve how they use data to drive results for their e-commerce business.
In one word this episode is all about DATA.
This episode's worth a listen because this guest eats, sleeps & breathes DATA and has worked with e-commerce brands that have generated over a BILLION DOLLARS in sales.
Show Links
https://sproutward.com/
Kevin on LinkedIn
United States
