Lottie Unwin, founder of Up World, shares her journey of building a community for startup marketers and the importance of creating an authentic and supportive work culture. The episode focuses on the need for a strong feedback culture and the power of vulnerability in building genuine human connections.

Lottie also discusses the challenges of remote work and the importance of transparency and open communication in organisations.

Culture Crushes
🧡 Netflix for its employment transparency policies. 
🧡 Pip Murray from Pip & Nut for her authentic and open leadership approach.

Takeaways
✅ Building an authentic and supportive work culture is crucial for employee well-being and productivity.
✅ Creating a strong feedback culture allows for continuous improvement and development.
✅ Transparency and open communication are essential in remote work environments.
✅ Practising vulnerability can lead to genuine human connections and empathy.
✅ Being open to feedback and actively seeking it can drive cultural change and improve organisational performance.

Sound Bites
📢 “Practice a bit of vulnerability."
📢 “When it works well, it is a live stream of insight as to how you can make your business operate better"
📢 “Culturally we've got it a bit wrong and that is reflected in business culture that creates a whole load of problems”

Chapters:
00:00 Introduction and Background
05:40 Building a Community for Startup Marketers
32:19 Culture Crush: Netflix and Pippin Nut Butter
37:38 The Challenge of Feedback Culture
44:42 Practicing Vulnerability and Taking Action
47:09 Conclusion and Call to Action

Links

Follow Lottie on LinkedIn

Follow Dan on LinkedIn