DiscoverDigital PR ExplainedHow to Make “Boring” Stats More Newsworthy
How to Make “Boring” Stats More Newsworthy

How to Make “Boring” Stats More Newsworthy

Update: 2025-04-11
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In this solo episode, Britt explains what to do when your data-led pitch isn’t landing. From adding context to translating impact, learn a few simple ways to turn small or underwhelming stats into angles that journalists actually care about, all in under 8 minutes.


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How to Make “Boring” Stats More Newsworthy

How to Make “Boring” Stats More Newsworthy

Britt Klontz