How to Prove the ROI of Employee Advocacy (Without Vanity Metrics)
Update: 2025-10-15
Description
If you can't prove the ROI of your employee advocacy program... you don’t really have a strategy — you have hope.
In this episode, I break down the real metrics that move the needle on employee advocacy.
We're done counting clicks and calling it a win. I’m showing you exactly what to measure, how to tell a compelling story with your data, and the dashboard metrics your executive team actually wants to see.
Plus, I share a simple way to test advocacy’s true impact and get more budget and buy-in for your program.
👇 Ready to turn engagement into revenue?
Book your spot in our Care Squared Training Program → https://bsquared.media/services/care-squared-training-program/
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