How to Start Strong and Build Impact in a New Marketing Role (with Ife Akintoye from VantagePoint)

Update: 2024-06-12

Description

This week on the podcast, Niels van Melick is joined by Ife Akintoye, Head of Marketing at VantagePoint, to discuss strategies for making a significant impact when starting a new marketing role or at a new company. Ife shares her journey of building a successful marketing program from the ground up and offers valuable insights and practical tips for marketers at all stages of their careers.

Here’s what you’ll learn in this episode:

The first key steps to take when starting a new marketing role.
How to build a marketing foundation from scratch.
Strategies for gaining buy-in and fostering collaboration with other departments.
Tips for implementing quick wins to demonstrate marketing value.
The importance of data measurement and creating a robust marketing dashboard.
The role of employer branding in attracting top talent and scaling a company.

Tune in for useful insights and actionable tips!

CONNECT WITH NIELS:

🔔 LinkedIn: linkedin.com/in/nielsvanmelick

🌐 Website: leadwave.io

CONNECT WITH IFE:

🔔 LinkedIn: linkedin.com/in/ifeakintoye/

🌐 Website: vantagepoint.consulting

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How to Start Strong and Build Impact in a New Marketing Role (with Ife Akintoye from VantagePoint)

#box-pro-ellipsis-176605380663361{-webkit-line-clamp:2;}How to Start Strong and Build Impact in a New Marketing Role (with Ife Akintoye from VantagePoint)

How to Start Strong and Build Impact in a New Marketing Role (with Ife Akintoye from VantagePoint)

How to Start Strong and Build Impact in a New Marketing Role (with Ife Akintoye from VantagePoint)