How to price products vs services
Update: 2024-07-31
Description
Tom Nixon is a coach who helps founders create purpose-driven companies. He's also the founder of Maptio, an online tool that helps fast-changing organisations visually map how their teams are organised and evolve.
And he's the author of Work With Source, a modern guide to business building. And he's also a money geek. He sells coaching services, and he sells a software product.
On today's episode, he shares his pricing approach to both.
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